I was intrigued by this recent article about SAP and others incorporating collaboration features like wikis, forums, blogs and widgets into their products to help encourage communication among users. One of our main goals with products on the Infinity platform is to get beyond the idea of these apps being a ‘data storage’ tool and really focus on the ways in which the products facilitate and improve business processes. We’re already well on our way to meeting this goal through features like customizable, easy-to-use business transactions (such as sending receipts or posting to GL), and better integration of reporting data into these functions.
But a huge part of facilitating processes involves communication among people and departments. I’m wondering what we can do to better allow users to communicate with each other through our products? And where would this type of functionality be most useful? We’ve already taken steps in this direction in specific areas - Major Giving cultivation, for example, where we’re looking to improve the ability of fundraisers and their managers to communicate progress and status on their prospects. But I think this is an area we can explore further and really take advantage of some of the newer tools available to us.
It seems like there are some key characteristics of situations where in-product collaboration would be most useful:
Posted in Blackbaud, Cason White, Design, Fundraising, Infinity, NPTech, Nonprofits, Social Web, Web 2.0
